Product Manager
Upcoming course: 27/1, 90 Hours/2 Months, Evening course
Your best path to a career transformation. This part-time product management program features expert instruction, hands-on projects, and a real connection to the industry to get you hired.
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Product management is one of the key processes in any technology organization. Product Managers create new technology products and services from scratch, direct the evolution of their products throughout their lifecycle, and set the roadmap for future development. Product Managers are always in high demand in the tech sector.
Learn to Manage a Product
From conception, to development and feature expansion, a product manager is an expert in a product’s entire lifecycle, and is the CEO of the product in a tech company. You will learn everything that is needed to take the steering wheel for a technology product and drive it to success, including understanding the market, setting the product requirements, and handling product launches and product support.
Open Doors With Industry Connections
Equip yourself to succeed in a rapidly expanding field with help from our network of product management experts, instructors, hiring partners, and alumni. The Product Management curriculum was created in collaboration with the industry’s leading companies to make our programs as relevant as possible to the local industry’s needs, assuring you’ll be job-ready as soon as the program ends.
Deliver a Professional Project
Throughout the program, practical skills are acquired through the completion of projects that involve real product management work. You’ll gain hands-on experience with market and sales analysis, creating informed business and product strategy, and effectively marketing and selling a product.
Who Is the Program For?
Driven and motivated individuals, with or without previous tech background, who wish to launch a highly sought-after career as a Product Manager.
Top Notch Professionals
This unique program was built by a professional team made up of the leading experts in Product Management, with vast knowledge and experience in tech training.
Eran Lasser
CEO of Wawiwa
Eran is a tech education entrepreneur with over 20 years of experience. Eran has founded and managed four IT training companies: John Bryce Training (Israel), TRIG (China), JB-IQsoft (Hungary), and KocBryce (Turkey). Eran has also partnered with other tech professionals to establish DAN IT Education (Ukraine), Techub (Georgia), and more. In addition, Eran has managed Mentergy, which provides e-learning and distance learning solutions. Over the years, Lasser has aided in reskilling more than 50,000 individuals now working as tech professionals.
Leon Malalel
Head of Product Management Programs
Leon is a Product Management veteran, with extensive experience in global, multinational enterprises and in small and mid-sized business (SMB). He has had over 30 years of experience in tech companies, holding various leadership positions in product management, marketing, and development. For over a decade, Lean has trained and educated Product Managers in Israel, and lectures at the Technion–the Israeli Institute of Technology.
Mike Taylor
Local Product Trainer
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Our Graduates Have Been Hired By the Best
Program Curriculum
- Introduction to Product Management
- Market Behaviors and Challenges
- A Product’s Success and Failure
- Product Management Domain
- Methodology Overview and Principles
- Market Analysis
- Sales Analysis
- Competitive Analysis
- The Voice of the Customer
- Business Planning (Part A)
- Business Planning (Part B)
- Product Strategy
- Personas and Use Cases
- Market Requirements
- Technology Research
- Solution Definition
- Innovation
- Pricing
- Technology Research
- Solution Definition
- Innovation
- Pricing
- Market Requirements Document Workshop
- Product Requirements Workshop
- Roadmap Definition
- The Process and Tools
- Agile Methodology and Product Management
- Change Management
- Market Plan
- Positioning and Messaging
- Sales and Marketing Collateral
- Product Launch
- Demo Planning
- Knowledge Transfer
- Seminars and Trade Shows
- Working With Sales
FAQs
Typically, day-to-day tasks include defining a product’s vision, strategy, and roadmap, gathering market and customer requirements, acting as a customer advocate, and working closely with sales, marketing, and R&D teams to align the product and the business with market demand and customer satisfaction.
Yes! All graduates who have successfully completed the program will receive a Product Manager certificate.
Thousands of alumni use their program certificate to demonstrate skills to potential employers, and put their certificate on their LinkedIn profiles. Our Product Manager program is well-regarded by many top employers, who contribute to our curriculum and partner with us to train their own teams.
If there are no restrictions, studies take place mainly at our physical center. In case of any travel or gathering restrictions, the program moves seamlessly online – with live interactive sessions with your trainers. Some learning materials – like class recordings and topics for self-study – can be watched on-demand from anywhere.
Register your interest, take a 1-hour online assessment test, and have a talk with one of our career advisors.
This is an entry-level program for beginners and career changes, with no background needed. However, all candidates take a computerized assessment to ensure that they have what it takes to complete the program and be successful in their future jobs as a Product Manager, including basic English, math, and logic skills.